Grabbing Targeted Traffic from Social Bookmarking Portals
- By: Rob Selaney
You can use social bookmarking to get highly targeted traffic for just about any kind of website. People who browse through these sites are often looking for specific information that they can use today and, if you are able to give it to them, not only will you get liked by lots of people but you'll end up getting great visitors for your website. The best part about social bookmarking traffic is that you're not limited to a few niches; you may be promoting any site and still manage to get visitors flowing in. It all boils down to your ability to provide users and readers with something that is valuable to them.
Sales Pitches are NEVER a Good Idea: When you're using social bookmarking to get visitors coming to your site, you have to keep in mind that the majority of the people that are browsing these sites are looking for pure information and nothing more. Bookmarking your sales page on sites like this is the same thing as doing direct sales. They see right away that you are using the bookmarking site to sell to them instead of in an effort to help them. All this will do is make your efforts backfire. What you need to do instead is direct social bookmarkers to a pre-sales page that is filled with information that benefits your chosen niche so that your sales prospects will be warmed up toward you before you hit them with your sales offer.
Submit Different Kinds of Content: Don't allow your activities to be limited in terms of the kinds of content that you put up on the social bookmarking sites. Try to get as much exposure as possible by submitting written documents, pictures, videos and audio files. The more you diversify your efforts here, the better. The real reason for this is that people are always searching for information and the more methods you use to give it to them the better off you will be. For example, be sure to bookmark every video that you create and publish that helps the people in your niche. You need to get into the habit of bookmarking all of the things you create online. Give people a reason to explore all areas of your business.
Submit Content that's Current: People love to read content that is current. If you happen to find something that is popular or hot in your current niche, it is a good idea to write a blog post or article about it for your own site and then submit the link to the social bookmarking sites. Piquing the interest of your target audience is what you need to do to stay at the front of the crowd. If you are not going to take advantage of an opportunity when it presents itself, your competition will do it so keep your eyes open.
Is It Newsworthy?: Social bookmarking depends on every person who uses it. That's It. If you can impress the users on these sites by giving something that's newsworthy, you will receive umpteen number of votes. Your primary aim needs to be giving your target audience something that is worth their attention. Users will, on the other hand, freely distribute bad votes for those who are always delivering content that is not newsworthy. So, before you upload any content at all, ask yourself if it is truly worthy of being linked on a social bookmarking site. Does it benefit other people in some way? While social bookmarking sites can give you long term traffic, it all depends on what kind of efforts you put in.
All in all, we can tell from this article that there is some great advantages for leveraging social bookmarking websites for gaining traffic. It is using social bookmarking at the same time that you do your other traffic generation attempts that will yield the best result.
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