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Have Your Business Reach Heights With Business Catalyst

Author : vanitha raj


Business Catalyst is not only a site-building tool but a complete platform that enables you to build robust online businesses to suit your clients, with powerful content publishing, marketing, customer relationship management, and analytics in one comprehensive package whose entire functionality is accessible from any standard browser. Website hosting, content management, e-commerce, e-mail marketing campaigns, and built-in user case management are all compressed into one, so that you can build immersive sites and online stores quickly, at a fraction of the normal cost.

The Business Catalyst Platform acts beneficial to three different sets of users:

Web designers:
Web designers are allowed to build online stores and websites with complex functionality with no back-end coding or hosting or deployment configuration; they can edit BC site natively in Dreamweaver (or any browser with an Internet connection).They can also use the BC Partner Portal to manage and invoice the clients.

Small business owners:
They can use BC to manage their own businesses. As a small business owner, they have the access to easily update web content, receive orders, send e-mail campaigns, respond to customer inquiries, and run reports all from one integrated dashboard.

Site visitors:
When users browse a site built on BC they are allowed to interact with the features to purchase items, view their order history, participate with the online community, log in to members-only zones, and even submit their own content.

General Benefits of Business Catalyst:
There are numerous benefits of running your online business on Business Catalyst. You are provided with greater control, all-In-One integrated system and the ability to manage your entire online business via an outstanding Online Business Console. Here we have discussed about few of the benefits.

Manage Your Online Business:
Business Catalyst allows you to create and manage your web pages yourself, providing you more control over your site. It is not necessary that you should have knowledge in programming or HTML, yet you can create an unlimited number of web pages, including secured content, web forms, customer forums, and blogs.


Sell Your Products:
If you are in need of starting an online store, then business Catalyst allows you to do just that, whether you're selling real or digital products. Through this you can create unlimited products and categories and manage inventory. You are provided with flexible shipping options and your online store is impeccably integrated with your customer database

Send Newsletters:
Business Catalyst additionally offers you an integrated and very effective Email Marketing module. Use email marketing for monthly newsletters or one-off sales announcements is very much effective for way in promoting your business. You can make multiple mailing lists, each one targeted to a specific segment of your customer base.

Build Communities:
Without using additional software or programmer, Business Catalyst allows you to easily create and manage your own online communities like forums and blogs. Forums are an excellent way for organic lead generation and positive word-of-mouth. Blogs are more like online journals, where blog owners share their views on their industry and company. Blogs can create loyal followings and ignite great discussions around your company and products.

Resource:
Business Catalyst Platform provides all the features required by all businesses. Hence to meet the business challenges in today's competitive environment, many web development companies prefers Business Catalyst Platform.


Author's Resource Box

vanitha raj,
BlazeDream Technologies (P) Ltd
Prince Towers, 9th Floor,
52/53, College Road,
Nungambakkam, Chennai - 600006,
Tamil Nadu, India
http://www.blazedream.com

Article Source:
Articlebliss

Tags:   web design, web development, business catalyst

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Submitted : 2012-05-08    Word Count : 553    Times Viewed: 718