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Is Your Domain Name On Somebody's Wanted List?

Author : Clementine Robertson


A smart domain name is, and can continually be, essential for any online business. If you raise me, the internet is still solely simply evolving from infancy. It's a long method to maturity.
Still the world has come back a protracted manner since Ken Olson, president & founder of Digital Equipment Corp. etched his name in history, when he proclaimed but 30 years ago, "There is no reason why anyone would want a computer in their home."
How technology has changed our lives at intervals a span of a single generation. Sooner rather than later, additional and a lot of businesses will wish to go on-line and cater to a world market rather than being content with the native neighborhood. And one in every of the primary steps once deciding what business you would like to try and do, is obtaining a good domain name for your business.
A website name can make or break an on-line venture. A website name is a company's identity online. It's your complete, your personality, your trademark. Thus, selecting the correct domain is not easy.
BuyDomains.com argues that:
"These days .COM and .NET names have established recognition and will establish your company on the Web forever. Because of this, they have considerable resale worth and function glorious investments.
Over time, most, if not all corporations will conduct a considerable portion of their business over the Internet. A domain name that's easy for your customers and prospective customers to remember is the key factor in generating new business and conducting business on the Internet.
Having relevant "keywords" to support your domain name is also an vital thought and can enable customers to search out your on-line business effortlessly through Net based mostly search engines.
Another wonderful selling tactic you ought to think about is to possess multiple URL addresses (including your domain name) point to the very same Web site. This is terribly straightforward .....This will permit you to keep your legacy domain name, while multiple new e-business names conduct commerce and are listed in the search engines, considerably increasing your Internet website's overall traffic."
A web website could be a worldwide advertisement that runs 24/7. For the value of one print ad, or one-tenth of a 30 second commercial, you'll be able to have a solid web website designed and running every single minute of each single day. Show an organization how some thousand bucks invested during a domain name & a net web site now can translate into 100 years of sales and effective promotion, and that they can all be scrambling to urge in line.
Most companies, even small ones, will tell you that having a net website is not an option. It offers the business house owners the opportunity of having potential customers view their products or services day or night, without wanting to an outlay of giant sums of money.
But then, several little and medium sized businesses that are already online have poor or tough sounding domain names. Names that they might readily amendment in a second if that they had the correct domain name. Therefore there will perpetually be individuals and corporations who will be looking at the domain resale marketplace for a higher name for his or her business. This can be key.
When Anysoft, a Massachusetts company, acquired any.com for $30,000, their vice-president, Emily Shain, said it was price the cash as a result of the domain name was such a vital marketing tool that will help customers realize them easily.
If you are at the correct place at the right time with the proper name, you'll find yourself pocketing some nice cash.
Even governments are getting in on the act. The New Zealand government shelled out NZ$ one million for newzealand.com. Consequently, there was understandable criticism in the NZ parliament over the acquisition as being a waste of tax payers money.
What was the govt's response? Mark Burton, the NZ Tourism Minister had this to mention, "There's no query that this domain will offer an invaluable portal for... industrial entry into New Zealand for those curious about tourism, commerce, and industry.
The South African Government offered US$10 million for southafrica.com. It has conjointly been reported that korea.com was sold for US$5 million to True Internet, Korea's largest Web service provider."
Author, Tariq Ghafoor writes, "I feel that there's still reason for optimism within the domain aftermarket but in order to profit there's a vital need to change one's perception and strategy just like our brethren have been forced to try and do in other internet-based businesses."
It's true. The heady days of the domain gold rush has seen its final sunset. We are seeing shifting trends in the arena. To deal with the changes, a website speculator wants to work out himself as a website entrepreneur and start to prepare his domain names and increase their value and prepare them for prospective buyers.


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Jeff Patterson has been writing articles online for nearly 2 years now. Not only does this author specialize in Domain Names, you can also check out his latest website about


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Submitted : 2011-01-06    Word Count : 865    Times Viewed: 450